Marketing Tips for Small Business
by Lisa J Harding
4 Must-Do Activities To Attract Customers
As mentioned in my previous post, one of the biggest marketing challenges facing small business owners is attracting new customers. Even though you may know you have an amazing product or service, many business owners aren’t sure what to do to find buyers convince them to purchase (which we call conversion in marketing lingo). Below,…
Recruiting Talent: Why it’s a Marketing Problem
In my previous blog post, I shared 6 Marketing Pain Points for Small Business Owners. The first item on the list was Recruiting. One of the most common pain points that we hear is that it is so difficult to attract and retain reliable employees. When it comes to hiring, most people think of this…
6 Marketing Pain Points for Small Business Owners
To state the obvious, running a small business is not easy. From time and resource constraints, to cash flow challenges and succession planning… it’s amazing that the day-to-day operations even get done some days! Now of course, this is a marketing blog, so I’m going to discuss six of the top marketing challenges that small…
A Quick Hello
My first website and blog post! I must admit, this is a pretty exciting moment. For a marketing professional of 15+ years, it feels woefully overdue – but like they say, there’s no time like the present! Like many others during the COVID-19 pandemic, I have recently found myself unemployed. While I never anticipated being…
Follow My Blog
Get new content delivered directly to your inbox.