Services

Lisa was born and raised in Vancouver, BC with a love for the ocean, coffee, good wine, and anything with a heartbeat + four legs.

She is equal parts creative and analytical, lending itself well to the marketing process. Lisa is particularly passionate about helping small businesses succeed.

Marketing Support for Small Business.

Brand Management

Generate awareness and increase the perceived value of your products and services. I’ll work with you to create a strong brand identity, market position, and brand promise for your customers and employees.

Customer-Focused Strategies

Grow your customer base, and create loyal fans. I’ll help you understand your customers through market research, development of personas, lead and demand generation strategies, and loyalty-based programs to increase sales and improve the financial strength of your company.

Digital Marketing

Use online marketing channels to reach your buyers and achieve your goals. I’ll help you optimize your website and manage your digital marketing activities to efficiently—and cost-effectively—target your buyers in their preferred channels.

Content Strategy

Provide value and education to your buyers, and position yourself as the subject-matter expert that you are. I’ll help craft meaningful, high-quality content, and deliver it through the channels best suited to your target market. You’ll see results such as increased awareness for your company and its solutions, educated customers, and a strengthened competitive position through demonstrated expertise in your field.

Communications Compliance

Avoid hefty fines by ensuring that your communications processes are compliant with anti-spam and privacy legislation. I’ll conduct an audit and provide recommendations* on your existing practices, or provide guidance to help you get set up with opt-ins, subscriptions, online forms, and data management, to assist you with achieving compliance with current legislated guidelines and best practices.

*While I am not able to provide legal advice, I provide guidance so that you are able to put a plan in place for quick and cost-effective legal review.